Political
For over 30 years, we have collaborated with pollsters and lawmakers to assess campaign messaging, relevance and voter preferences. Our unique ability to provide real-time data is as the heart of our election and public policy research.
Through a myriad of thorough research services, we provide you with the clarity and objectivity necessary to make unbiased and informed decisions on public policy, referendums, message strategy and social issues.
Flexibility. Speed. Reliability.
Our approach to political polling is based on flexibility of methodology, speed in data collection and reliability of the research outcomes to provide a real life look at respondents view points within sound methodological sampling. Our success in helping positively impact local, statewide and national elections and referendums is based on our strict adherence to thorough research best practices.
We offer operational advantages as well, including six domestic call centers, bilingual capabilities and a team of lifelong researchers with significant polling experience. The combination of purebred research methodologies and operational capacity speeds the delivery and quality of insightful and actionable data for your client or campaign.
Thoroughbred Benefits
- Keep your finger on the pulse of public attitudes and perceptions
- Define potential new issues
- Preemptively address emerging issues or problems
- Mobilize grassroots organizations and activities
- Assess appropriate messaging and communication channels
- Beta test messaging
- Brand position a candidate and campaign theme
- Educate the media to a political viewpoint
- Identify efficient communications channels
- Build policy consensus within the general public
- Provide fact based decision-making tools
Services
- Public opinion, fidelity and random sampling
- Bilingual sampling
- Reaching mobile and hard-to-reach, low-incidence population
- Questionnaire design and scaling
Consultative. Trusted. Dependable. Thoroughbred Research Group is a sure bet for your research needs. You'll stand in the winner's circle with confidence and the highest trust in your research outcomes.